Channel 6 · ITV regions
Central (Midlands)
Crossroads, the motel soap with famously wobbly sets, was made in Birmingham for over twenty years and became one of ITV’s most watched shows.
REGION FILE
Central (Midlands) covers The West and East Midlands. ITV first reached the area in 1956 through ATV; today the regional bulletin is ITV News Central. BritCast TV works anywhere here with broadband.
Who has run ITV here
- 1956–1981ATV
Associated TeleVision served the Midlands all week from 1968 and made Crossroads. - 1982–Central Independent Television
Replaced ATV, with studios in Birmingham and Nottingham.
Made in the region
- Crossroads
- Spitting Image
- Boon
- Auf Wiedersehen, Pet
- Inspector Morse (with Zenith)
Towns and cities covered
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Central (Midlands): quick answers
Which ITV region am I in?
If you live in The West and East Midlands, your aerial most likely points to the Central (Midlands) transmitters. Satellite and streaming apps choose your region from your postcode.
What is the Central (Midlands) regional news called?
ITV News Central, shown on ITV1 in the early evening and after the late national news.
Which ITV company served Central first?
ATV, from 1956. Associated TeleVision served the Midlands all week from 1968 and made Crossroads.